The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
A War of Words - Anniversary Forgotten
Agency: FCB Joburg (Pty) Ltd / Johannesburg + Hey Papa Legend / Johannesburg
Client: Netflorist Category: Craft / Sound Design - Single
A War of Words - Anniversary Forgotten
Agency: FCB Joburg (Pty) Ltd / Johannesburg + Hey Papa Legend / Johannesburg
Client: Netflorist Category: Craft / Sound Design - Single
Klarafy
Agency: FamousGrey / Groot-Bijgaarden + Klara / Brussel
Client: Klara Category: Innovation in Radio
Girls of Paradise
Agency: McCANN Paris / Clichy + MRM//McCANN / Clichy
Client: Mouvement du Nid Category: Innovation in Radio
Adios Amigo
Agency: Havas / New York + Sound Lounge / New York
Client: Heineken / Dos Equis Category: Craft / Writing - Single
Broadcast without Borders
Agency: Akestam Holst NOA / Stockholm
Client: Refugee Phones Category: Experiential Radio
Love At First Wash - Date Night
Agency: DDB / Dubai
Client: Henkel Category: Craft / Sound Design - Single
Love At First Wash - Sunday Stroll
Agency: DDB / Dubai
Client: Henkel Category: Craft / Sound Design - Single
A Kauri Cries
Agency: Ogilvy & Mather New Zealand / Auckland + Thick as Thieves / Auckland + Liquid Studios / Auckland
Client: Auckland City Council Category: Innovation in Radio
Countdown.
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Category: Broadcast / Any Length - Campaign
BMW Original Parts 'CEO'
Agency: OpenCo - The Open Collaboration / Johannesburg + Howard Audio / Johannesburg
Client: BMW South Africa Category: Craft / Writing - Single
Escobar Frequency
Agency: AKQA / São Paulo
Client: Netflix Category: Online / Brand or Product Integration into Storyline
Adios Amigo
Agency: Havas / New York + Sound Lounge / New York
Client: Heineken / Dos Equis Category: Broadcast / Any Length - Single
Broadcast without Borders
Agency: Akestam Holst NOA / Stockholm
Client: Refugee Phones Category: Innovation in Radio
GE Podcast Theater Presents: life.af/ter
Agency: BBDO / New York
Client: GE Category: Online / Branded Podcast
Countdown.
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Category: Online / Streaming Audio - Single or Campaign
Sweet Dreams
Agency: Impact BBDO / Dubai
Client: Johnson & Johnson Category: Craft / Use of Music - Single
The Everyman Meal
Agency: Ogilvy & Mather / Johannesburg
Client: KFC Category: Broadcast / Any Length - Campaign
You Should Have Called
Agency: Ogilvy & Mather / Johannesburg
Client: Vodacom Category: Broadcast / Any Length - Campaign
The Everyman Meal - Claw Thing
Agency: Ogilvy & Mather / Johannesburg
Client: KFC Category: Craft / Writing - Single
You Should Have Called - Double Blue Tick
Agency: Ogilvy & Mather / Johannesburg
Client: Vodacom Category: Craft / Writing - Single
Sweet Dreams
Agency: Impact BBDO / Dubai
Client: Johnson & Johnson Category: Broadcast / Any Length - Single
Make Sense Of Music: Singers
Agency: Bates CHI Indonesia / Jakarta + Fuse Adventures in Audio / Singapore
Client: IMI - School of Creative Arts (SOCA) Category: Craft / Direction - Single
Alive Spots
Agency: BBH India / Mumbai + Black Sheep Live / Mumbai
Client: Abbott India Category: Innovation in Radio
Starving Artists
Agency: BBDO / New York
Client: Mars Chocolate North America - Snickers Crisper Category: Custom Content
Every Pixel Counts (spots seq 1)
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: D&AD Next Awards Category: Broadcast / Any Length - Campaign
Song Inspection
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen Category: Broadcast / Any Length - Campaign
Travel before its not fun anymore
Agency: TBWA Hunt Lascaris / Johannesburg + Produce Sound / Johannesburg
Client: Flight Centre Category: Broadcast / Any Length - Campaign
Honestly Good Prices
Agency: Ogilvy & Mather Group HK / Hong Kong
Client: Volkswagen HK Category: Broadcast / Any Length - Campaign
BMW Original Parts
Agency: OpenCo - The Open Collaboration / Johannesburg + Howard Audio / Johannesburg
Client: BMW South Africa Category: Broadcast / Any Length - Campaign
Every Pixel Counts (Bunch)
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: D&AD Next Awards Category: Craft / Writing - Single
Cologne
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Category: Craft / Writing - Single
Hamburg
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Category: Craft / Writing - Single
The Everyman Meal - Cherry Lip Balm
Agency: Ogilvy & Mather / Johannesburg
Client: KFC Category: Craft / Writing - Single
You Should Have Called - Email
Agency: Ogilvy & Mather / Johannesburg
Client: Vodacom Category: Craft / Writing - Single
The Everyman Meal - Coloured Weights
Agency: Ogilvy & Mather / Johannesburg
Client: KFC Category: Craft / Writing - Single
Love At First Wash - Barking Puppy
Agency: DDB / Dubai
Client: Henkel Category: Broadcast / Any Length - Single
Love At First Wash - Date Night
Agency: DDB / Dubai
Client: Henkel Category: Broadcast / Any Length - Single
Song Inspection
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen Category: Broadcast / Any Length - Single
Cologne
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Category: Broadcast / Any Length - Single
Berlin
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Category: Broadcast / Any Length - Single
Hamburg
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Category: Broadcast / Any Length - Single
Keith
Agency: Ogilvy & Mather Group HK / Hong Kong
Client: Volkswagen HK Category: Broadcast / Any Length - Single
Opel Follow Assist
Agency: Scholz & Friends / Hamburg
Client: ADAM Opel AG Category: Broadcast / Any Length - Single
Election FM
Agency: Goodby Silverstein & Partners / San Francisco + Elle Communications / Los Angeles + Rally / San Francisco
Client: Rock the Vote Category: Experiential Radio